customer relationship
Why You Shouldn’t have an Elevator Pitch
It's standard for a business to start a sale with their 'elevator pitch'. Our tip? Ditch it.
Make Things Better
Content Marketing
5 Easy Steps for Maintaining Upward Content Marketing Momentum
Content marketing is a marathon, not a spring. Here are some great steps to maintain momentum after Justin Champion's amazing Content Marketing...
customer relationship
The Relationship Between Marketing and Sales
Sales and marketing should ideally work together to meet their collective goals.
sales
Phone Calls for the Successful Salesperson in 5 Steps
Making a phone call to a prospect can be a daunting task. Follow these steps and tips to completely nail the job!
email marketing
Tips and Tricks of Email for Sales
Email is the most popular method of communication for salespeople. Make your emails stand out and get noticed.
customer relationship
It's All About What You Know: Best Ways to Research Buyers
Research a lead correctly before contact to make a high level of personalization and trust possible.
email marketing
How to Add a Social Media Link to Your Email Signature
Embedding social media in an email involves uploading a brand asset into your signature and attaching it to a hyperlink.
sales
Sales in 2018: The Inbound Sales Method Explained
An inbound sales method is one that supports the customer throughout the whole process.
podcasting
The Ten Commandments of Startup Success (Masters of Scale)
If you are looking into building a successful startup, you should keep these 10 Commandments in mind.
sales
Do Salespeople Still Matter in 2018? Understanding the Buyer’s Journey
It's 2018. What role do salespeople have in the Internet age, and how has the role of sales changed?